Monday, March 17, 2014

Meet Jenny // Taylor Joelle Designs

Taylor Joelle Designs is one of my new favs because there's bigger kid sizes in addition to toddler sizes, so I can get super cute stuff for my 8 year old daughter!! Not only that, but she has cute/simple pocket tees for boys as well. Basically I can shop here for all three of my kids which makes me happy! I fell in love with with this tunic and when I saw it in person I was clapping!! Its just as good (if not better) in person! The collar and the bottom of the shirt are white lace, and next to that perfect mint stretchy soft goodness is perfection! The quality is wonderful so I knew I'd found a gem!!

knotted turban headband c/o bugzy love
gold peter pan collar necklace c/o giddy up and grow

its perfect with leggings as the length goes right past her bum!

Oh and have I mention her obsession with The Secret Garden? :)




Nyah has gotten so many compliments on her top and its so easy to dress up or down! You seriously need to check out her website and instagram!! She's always announcing sales (IG name: @taylorjoelledesigns) and the amount of cuteness on her website {www.taylorjoelle.com} is hard to resist!! Also, this exact tunic is the "hot buy" on her website right now!!! that means this perfect piece that used to be $45 is now $12!! And Jenny is so sweet that she's offering a discount code on everything else in the shop (the tunic is the only exclusion)! All you need to do is use the code "littles" at check out to receive 20% off your purchase!! Act fast though because the offer ends at midnight TOMORROW!!


Now that we know how sweet and talented Jenny is, lets check out the interview I did with her to get to know her a little better shall we?


Jenny and her tiniest little :)
How did Taylor Joelle Designs come about?
I had been teaching at a local high school and stopped after Taylor (my first born) came.  I really wanted to be able to do some work from home.  We actually started just selling junk on ebay haha.  I would go to yard sales etc... or shop the crazy discounts at gap and resell the clothes.  This got tiring and I really wanted to sell something I was passionate about, and with a baby at home I was kind of addicted to baby clothes so when my 3rd child, Mason, came along I designed a crib bedding set.  We sold those sets on ebay, and eventually started our own site.  The 200 crib sets we ordered took up tons of room (our personal space was nonexistent hahah), so we stopped doing those and moved to smaller baby items :)

Is there meaning behind the name? If so do share :)
Taylor Joelle is named after my sweet daughter.  She absolutely loves fashion and loves designing, so I am fairly positive this business will be hers someday!

What are some things that you've learned from growing your own business?
I have learned that you have to take risks.  It's scary but it can also turn out wonderful.  I am so glad that my husband and I took this step.  It has been such a blessing for our family, and the kids love having their daddy working from home (he's my partner in crime).  I have also learned how important it is to hire out your weaknesses.  If I tried to do everything in this business, it wouldn't be successful.  I like focusing my energy on the parts I am good at.

Whats a typical day in the life of Jenny?
Jenny's life feels like a circus right now.  I just had my 5th baby, and between the business, keeping the house clean, my job as my kids chauffeur, I don't have much free time. I do however always make time for running, and watching my favorite shows (parenthood, the middle, and yes I hate to admit it but I am a sucker for a few abc family cheesy dramas). 

What is something super quirky about you?
I am Canadian - can that be considered quirky?  I grew up in Ontario and moved here for college.  I am also a huge fan of Disney original movies.  I told my husband that I bought "camp rock" for Taylor, but I think Taylor could care less - it's got a great soundtrack!

Who/what has inspired you the most along your journey?
My husband is always super supportive.  He helps me take those risks, and he is never upset when some of those risks I take don't work out.  My mom is another huge huge inspiration.  She does a lot of the designing with me.  It is so much fun to work with her (plus she's free!)

If you could have any super power what would it be?
The super power to create more time in the day. I  would love more time to sit, read stories, and cuddle with my kids.  I would also love to be able to take a 2 hour nap each day, and relax with my husband each night watching movies.  Things are very very busy right now, but it's a lot of fun!


Is there anything Jenny can't do? Baby number 5 and running a business! I love husband and wife teams :) Always cool to see when the guys are supportive and encouraging! Even better to have the help of your mom in addition to that!! That's awesome! I can totally relate on being a full time chauffeur lol! I joke all the time that I feel like I spend over half the day in the car! Thanks so much for sharing with us Jenny!! Its was fun getting to know you! I'm so so looking forward to all the things you'll be designing in the future!

1 comment:

  1. Jenny is a very good friend of mine. We grew up in Ontario together and were roommates in college. It is so wonderful to see this success!!! She is such a beautiful person, inside and out, and I am so proud of her. Taylor Joelle Designs is very special. I know a lot of love and care goes into each design. I love cheering the family on in their entrepreneurial endevors! Go Jenny!

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